3 tips to make your corporate website a successful one
BY: ALBERTO LUGO
A corporate website is the “business card” of a company to the world. Future clients, interested clients and people who simply arrive at the website by accident learn, know and decide to acquire their services through their place on the Internet.
For this reason, this space must reflect the image that projects to your company. This does not only refer to a question of colors and logos, but also to an adequate management of virtual space.
We share some of the considerations you have to keep in mind when you are designing your site in cyberspace:
1. Attractive user experience
Both the design and the interface of your corporate site are at hand. This space not only fulfills the responsibility of communicating, it is also useful for many clients and a point of entry for your company. For this reason, you must create and maintain an effective user experience.
2. Valuable content
The idea of having an attractive and well designed corporate website must go hand in hand with the offer made to the virtual user. A digital space that has added value will be a benefit for your company. It provides valuable tools for those who are interested in your company. Offer good content and something different to people!
3. Must be in compliance
To complete the compliance process, corporate website must establish access to information by all individuals.
In the United States, Section 508 of the Rehabilitation Act (29 U.S.C. 794d) requires federal agency websites to meet the needs of persons with disabilities when they report.
In Puerto Rico, Law 229, “Law to Guarantee Access to Information for Persons with Disabilities,” requires that a corporate website provides access to communicate a message virtually.
INVID offers tools that enrich your internal and external corporate site. Contact us to know how we can be part of your “business card” to millions of people in cyberspace.